DTC Community and Partnerships: Lynn Power from MASAMI Haircare

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In the 16th episode of the D2CVille Podcast, we had a very insightful conversation with Lynn Power, founder of the natural haircareD2C brand Masami.

After spending many years huge names of the advertising world like BBDO, Lynn started her own haircare brand in 2019. She now doing very well, leveraging her years of experience and her brand community, Conscious Beauty Collective.

In a 44 mins episode, she gave us valuable insights about her digital strategy, retention game, community-building efforts, and more.

‍Without further ado, let me leave you with Isobel’s great entrepreneurial story. Sit back, relax, and enjoy!

Lynn Power
Founder and CEO of Masami Haircare
MASAMI Haircare

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